Your website is often your potential tenant's first interaction with your community. Whether market-rate housing, student housing, or senior living – you have to make a memorable first impression that encourages visitors to learn more. Here at Resite, we even go a step beyond that and offer custom website services for property management companies as well.
We understand the importance of creating a consistent visual and digital experience for property management companies from the top down. Having a custom corporate website provides additional information to potential residents about each of your properties, overall corporate vision and can be the key differentiator between you and a competitor.
Once your property management company has a clear vision for your website, we bring it to life. From there, we are able to weave key elements from your corporate website through to your market-rate apartment, student and/or senior housing community and here's how.
Our custom multifamily websites are user-friendly not only for future renters to navigate and learn more, but they can be fully integrated into your property management software, allowing your community managers and leasing agents full access to the information they need, when they need it.
Before we kick-off our process, we spend a significant amount of time with your team on a discovery call to determine what your potential renters pain points are and what your website must have to convert web visitors into future tenants. Creating a high-quality, unique user-experience is crucial, therefore we often recommend including CALEBSM, virtual tours, 3D floors plans and provide future tenants with all the facts they need to make an informed decision.
Here's a look at our process:
- Website Design
We process all of the information that we learned in our discovery call and then our talented designers and developers get to work brining your vision to life. Our team creates a homepage experience and an interior wireframe that showcases the internal structure and layout. Once approved, we then move into creating a high fidelity mock up.
We view our clients as true partners and keep you involved every step of the way. We also rely on you and your team to help provide the content for the website since you are the community experts! However, if and when you may need some copywriting help – we can assist you with that too.
- Website Development
- Website Launch
When you're ready to go live – so are we! We will ensure that everything is running smoothly from the hosting and server side.
Let us guide you
Not sure what all that means, don't worry – we'll walk you through how to manage the website with ease (and without knowing anything about website coding). We take your team through training on how to operate our content management system, making sure they're knowledgeable on how to make edits and pull the necessary information they need from it.
But, if there are ever any issues, rest assured that our team is always available to help. We pride ourselves on remaining a true marketing partner to you and your team even after our work is done, something that our big box competitors do not offer.
Now it's time to watch those leads roll in!